Fertility is like most aspects of medicine — it’s rarely discussed until a problem arises. But as women wait longer to start families, sometimes those discussions come too late. Modern Fertility is one of a growing number of biotech companies that want to start the conversation sooner.
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Their goal, the companies say, is to help women be better informed and more proactive about their health. “There is a lot of confusion when women are trying to conceive,” says Afton Vechery, co-founder and CEO of Modern Fertility. “It’s a black box, and they are looking for more data to understand what’s going on.”
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The company offers an at-home testing kit for up to eight different hormones, including the three most important ones related to fertility: anti-Müllerian hormone (AMH), follicle-stimulating hormone (FSH), and estradiol. As an unmarried woman in my early thirties who would like to have kids someday, I was curious about my own numbers.
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Femtech may have become a fast-growing industry because it’s a genuinely needed one. There has long been a dearth of knowledge and investment in women’s health, and while companies like Modern Fertility are capitalizing on that gap, they’re also filling it with data.
Read full, original post: This Company Wants to Help Women Hack Their Fertility