Why Chobani reversed course, making yoghurt only from milk from cows not fed GMO grain

Screen Shot at PM

At the beginning of the year, I reported that Whole Foods had stopped selling Chobani yogurt over a spat the grocery store had with the Greek yogurt brand’s use of milk from animals eating genetically modified feed.

The spat went a little like this: Whole Foods only wanted to sell organic or non-GMO Greek yogurt. Chobani produces all of its Greek yogurt with milk from conventionally raised cows. Those cows were eating genetically engineered feed. Whole Foods seems to be under the impression that animal byproducts from an animal that has eaten GMO feed is also GMO. (Yes, under that same logic you and me and anyone that has ever eaten GMO food is now a GMO.) Whole Foods asked Chobani to source its product elsewhere so it was GMO-free. Chobani refused.

Related article:  'Don't bite the hand that feeds you': Cargill's partnership with Non-GMO Project irks farmers

Hamdi Ulukaya, the founder of Chobani, stated that he wasn’t interested in sourcing GMO-free milk for his yogurt, because the price would be through the roof. He would rather sell nutritious food to everyone over selling the same product with pricier ingredients to fewer people.

In a complete 180 degree turn, Chobani has stepped back from that lofty and honorable goal. Early this month, Chobani announced that it was partnering with Green America. Together, the company and organization will look into options of sourcing Chobani’s milk from animals not fed GMO feed.

ADVERTISEMENT
Outbreak Daily Digest
Biotech Facts & Fallacies
GLP Podcasts
Infographic: Deaths from COVID-19 are far higher than reported estimates

Infographic: Deaths from COVID-19 are far higher than reported estimates

More than 2.8 million people have lost their lives due to the pandemic, according to a Wall Street Journal analysis ...
News on human & agricultural genetics and biotechnology delivered to your inbox.
glp menu logo outlined

Newsletter Subscription

Optional. Mail on special occasions.
Send this to a friend