Viewpoint: Dissecting the Food Babe’s anti-‘natural flavors’ pseudoscience

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Our good friend the Food Babe has published an interesting piece of pseudoscience writing entitled โ€˜Are Natural Flavors Really That Bad? (MUST WATCH)โ€™. If youโ€™re looking for the quick answer to this superfluous, click-bait title, let me tell you that itโ€™s no: natural flavours are perfectly safe and healthy. But if youโ€™re looking for an explanation of how taste actually works (and why her claims about natural flavours are utter nonsense), then please read on!

Vani Hari bases her distaste for natural flavours off the idea that โ€œflavor in nature doesnโ€™t come without nutrition.โ€ Regrettably Iโ€™m here to tell her that this is unequivocally false.

[F]lavours are just the result of chemistry, things that are good for us do taste good, sort of, but not because of their nutrient content, and no one thinks that gummy bears are healthy just because they taste kind of like fruit.

So instead of asking yourself,ย โ€œDid someone engineer this to be delicious or did nature engineer this to be deliciousโ€, as Hari advises, I think Iโ€™d rather contemplate why it is Iโ€™d be taking diet advice from a blogger without a science degree.

Read full, original post:ย The Food Babe has No Idea how Physiology Works

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