Flattening culture and cognition: Is AI eroding our singularity?

Credit: Creative Commons
Credit: Creative Commons

AI chatbots aren’t just imitating human creativity — they may be flattening it, according to a growing body of research highlighted in a recent Nature feature by science writer Matthew Hutson. Large language models tend to converge on similar, safe outputs — a pattern called “mode collapse” — and when models train on AI-generated text, diversity erodes further, a problem researchers dub “model collapse.”

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The sameness spreads to us, too

The homogenization doesn’t stay contained to the machines. “The way that you talk affects the way that you reason,” says Zhivar Sourati, a PhD student at the University of Southern California, who’s noticed it in the research literature: “I read papers and I’m like, ‘I’ve seen this paper before.'”

In a study published in PNAS Nexus, Duke University computer scientist Emily Wenger and a colleague tested 22 LLMs against 102 people on creative tasks and found the models’ answers clustered together far more than humans’ did.

“If we’re all using AI to write our e-mails or whatever,” Wenger asks, “what do we become as a species?”

Brain scan illustration representing AI's effect on cognition
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