Health benefits of hot dog water? Profitable prank illustrates problem with food labels

Festival-goers in Canada recently got the opportunity to buy an innovative new health product: hot dog water. Boasting health benefits and claiming to be “keto compatible” and gluten-free, the water sold for $27 a bottle. The hot dog water turned out to be a joke by a performance artist but the artist earned about $1,500 from the stunt.

Hot dog water might seem completely absurd, but consumers encounter ridiculous labels and marketing gimmicks every time they hit the grocery store. Often, they shell out hard-earned dollars on the products bearing those labels believing they are receiving health benefits.

Take Ketel One vodka. Vodka is often made from wheat, which has no GMO version commercially available …. Yet Ketel One ran an entire ad campaign bragging about being 100% GMO free, as if this was something special that set them apart from competitors …. Ketel One’s campaign was the equivalent of saying fresh water is free of sea salt.

Related article:  Video: GM insect-resistant cotton boosted India's crop yields 29% and farmer incomes $24.31 billion

Other marketing tricks can be slightly harder to decipher, even when the label is regulated by the federal government.

Federal regulations prohibit adding any hormones to pork or chicken. “Hormone-free” claims on these meats are required to subsequently state the rule. But no meat is hormone-free, because hormones are naturally produced by plants and animals.

Read full, original article: Food labels mislead consumers

Outbreak
Outbreak Daily Digest
Biotech Facts & Fallacies
Talking Biotech
Genetics Unzipped
ft covidresponseus feature

Video: Viewpoint: The US wrote the global playbook on the coronavirus and then ignored it

A year ago, the United States was regarded as the country best prepared for a pandemic. Our government had spent ...
mag insects image superjumbo v

Disaster interrupted: Which farming system better preserves insect populations: Organic or conventional?

A three-year run of fragmentary Armageddon-like studies had primed the journalism pumps and settled the media framing about the future ...
dead bee desolate city

Are we facing an ‘Insect Apocalypse’ caused by ‘intensive, industrial’ farming and agricultural chemicals? The media say yes; Science says ‘no’

The media call it the “Insect Apocalypse”. In the past three years, the phrase has become an accepted truth of ...
globalmethanebudget globalcarbonproject cropped x

Infographic: Cows cause climate change? Agriculture scientist says ‘belching bovines’ get too much blame

A recent interview by Caroline Stocks, a UK journalist who writes about food, agriculture and the environment, of air quality ...
organic hillside sweet corn x

Organic v conventional using GMOs: Which is the more sustainable farming?

Many consumers spend more for organic food to avoid genetically modified products in part because they believe that “industrial agriculture” ...
benjamin franklin x

Are most GMO safety studies funded by industry?

The assertion that biotech companies do the research and the government just signs off on it is false ...
gmo corn field x

Do GMO Bt (insect-resistant) crops pose a threat to human health or the environment?

Bt is a bacterium found organically in the soil. It is extremely effective in repelling or killing target insects but ...
favicon

Environmental Working Group: EWG challenges safety of GMOs, food pesticide residues

Known by some as the "Environmental Worrying Group," EWG lobbies for tighter GMO legislation and famously puts out annual "dirty dozen" list of fruits and ...
m hansen

Michael Hansen: Architect of Consumers Union ongoing anti-GMO campaign

Michael K. Hansen (born 1956) is thought by critics to be the prime mover behind the ongoing campaign against agricultural biotechnology at Consumer Reports. He is an ...
News on human & agricultural genetics and biotechnology delivered to your inbox.
Optional. Mail on special occasions.
Send this to a friend