Oliver Morrison
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Consumers may pay more for lab-grown meat once told about its perceived benefits
A study at Maastricht University claims people are prepared to pay more for lab-grown meat after being told of its ...
Can the ‘trendy’ microbiome diet ease consumer fear of GMOs?
The acceptance of the trendy microbiome diet among consumers has put wind in the sails of ag-biotech start up Joyn ...
‘Edible insects’ boost food sustainability, but will consumers eat BBQ-flavored bugs?
There is an increasing range of insect-based products, such as whole/flour, snacks, health bars, pasta, pasta sauce and burgers. Edible ...
