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“Our Families Get Better When They Eat Organic” proclaim billboards in 191 U.S. locations. . . Those driving past the roadside ads with an image of a doting mom and child eating an apple wouldn’t know that the group responsible, Moms Across America (MAA), promotes conspiracy theories and bad science disguised as empowered moms fighting for kids’ health.
Moms Across America–which claims to be a non-profit entity though there appears to be no record of tax-exempt status in its home state of California nor in any federal registry–explicitly says the billboards’ purpose is lobbying to influence Senate Agriculture Committee members’ votes on legislation of genetic engineering and GMO labeling.
“Your tax deductible donation will NOT go towards any political campaigns or officials. . .” promised MAA Founder and Director Zen Honeycutt on the group’s website.
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. . . . [On May 4] MAA headed to . . . EPA headquarters to deliver a petition. With nearly 90,000 signatures, the measure calls for the agency to “to revoke the license of glyphosate now.” Sounds a lot like political campaigning and a broken promise from Honeycutt herself.
With billboards costing at least $1,000 per month per location. . . the moms had to sell a lot of snake oil to fund the 191 billboards. . . Lucky for MAA, organic industry donors . . . help support the group’s causes.
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. . . .MAA hawks unproven “health solutions” like “Active H2” hydrogen molecules suspended in tablets, and “Restore,” a glorified bottle of water with extracts from coal, minerals and amino acids. . . .
How wonderful it would be to fight what ails us with potions from a one-stop mom shop, but it’s not that simple.
Read full, original post: Moms Across America Sponsors Bogus Organic Billboard Lobbying Blitz