Viewpoint: Demand for non-GMO food suggests consumers want ‘easy’ answers to nutrition and health

non gmo whole foods sign

Have you been grocery shopping lately? If so, it probably won’t come as much of a surprise that so-called “free-from” labels are one of the fastest-growing food marketing trends. These food labels focus on what’s not in our food, rather than what is in it.

Why are we more concerned about what’s not in our food than what is in our food?

Unless an eater legitimately has a medical condition prohibiting her from consuming one of these items (Celiac’s disease being the most obvious), we should be more concerned about the nutritional content of food. We should worry about whether we’re eating a balanced diet, not successfully avoiding specific foods, ingredients, or production methods.

Related article:  African media urged to consider ‘national interest’ in reporting on GMOs

As these trends grow, they ultimately start to impact how we farm. If consumers demand GMO-free foods in the marketplace, processors and manufacturers start to make the same demands on farmers.

Unfortunately, our fixation with the free-from labels doesn’t mean we’re making healthier choices …. It’s like buying cigarettes labeled non-GMO because they’re supposedly healthier.

The problem stems from a society always looking for the next best way to solve our dietary and health problems. We want to lose weight, but we don’t want to cut calories …. We want the easy way out. We want the simple solution.

Read full, original article: Farmer’s Daughter: The surge of ‘free-from’ labels in grocery stores

Outbreak Daily Digest
Biotech Facts & Fallacies
Talking Biotech
Genetics Unzipped
Video: Test everyone – Slovakia goes its own way to control COVID

Video: Test everyone – Slovakia goes its own way to control COVID

As Europe sees record coronavirus cases and deaths, Slovakia is testing its entire adult population. WSJ's Drew Hinshaw explains how ...
mag insects image superjumbo v

Disaster interrupted: Which farming system better preserves insect populations: Organic or conventional?

A three-year run of fragmentary Armageddon-like studies had primed the journalism pumps and settled the media framing about the future ...
dead bee desolate city

Are we facing an ‘Insect Apocalypse’ caused by ‘intensive, industrial’ farming and agricultural chemicals? The media say yes; Science says ‘no’

The media call it the “Insect Apocalypse”. In the past three years, the phrase has become an accepted truth of ...
globalmethanebudget globalcarbonproject cropped x

Infographic: Cows cause climate change? Agriculture scientist says ‘belching bovines’ get too much blame

A recent interview by Caroline Stocks, a UK journalist who writes about food, agriculture and the environment, of air quality ...
organic hillside sweet corn x

Organic v conventional using GMOs: Which is the more sustainable farming?

Many consumers spend more for organic food to avoid genetically modified products in part because they believe that “industrial agriculture” ...
benjamin franklin x

Are most GMO safety studies funded by industry?

The assertion that biotech companies do the research and the government just signs off on it is false ...

Environmental Working Group: EWG challenges safety of GMOs, food pesticide residues

Known by some as the "Environmental Worrying Group," EWG lobbies for tighter GMO legislation and famously puts out annual "dirty dozen" list of fruits and ...
m hansen

Michael Hansen: Architect of Consumers Union ongoing anti-GMO campaign

Michael K. Hansen (born 1956) is thought by critics to be the prime mover behind the ongoing campaign against agricultural biotechnology at Consumer Reports. He is an ...
News on human & agricultural genetics and biotechnology delivered to your inbox.
Optional. Mail on special occasions.
Send this to a friend