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Judge blocks Arkansas law outlawing use of ‘meat’ to market plant-based burgers

, | | December 13, 2019
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Image: Impossible Foods
This article or excerpt is included in the GLP’s daily curated selection of ideologically diverse news, opinion and analysis of biotechnology innovation.

Veggie burgers are safe for now after a federal judge temporarily blocked Arkansas legislation banning the use of meat-related terminology to describe meatless products. The state’s “truth in labeling” bill made it the latest in a string of states to pass laws controlling how meat-substitutes are marketed.

The bill’s authors say it’s an effort to “protect consumers from being misled or confused.” But a lawsuit brought by the ACLU and veggie-meat maker Tofurkey argues that the measure violates the First Amendment ….

Read full, original article: Judge blocks law that would stop ‘fake meat’ from marketing with ‘real meat’ terminology

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