[On December 10, 2025], Kennedy, USDA Secretary Brooke Rollins, and Dr. “Snakeoil” Oz trotted out in front of the cameras to make a joint announcement –the USDA is embracing regenerative agriculture!
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The trio of charlatans rolled out a $700 million Regenerative Pilot Program through the USDA promising to lower production costs, improve soil health, and advance the Make America Healthy Again agenda.
Regenerative has turned into more of a trendy buzzword than an actual, scientific approach to agriculture. … We’ve seen marketing companies and the MAHA movement embrace the term right as skepticism over the USDA’s organic certification grew and the furor over non-GMO dwindled.
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In a classic — and predictable — sleight of hand, the latter terms were out, regenerative was the answer to everything that ails us.
And then there’s the underlying theme of reducing reliance on fertilizers and pesticides. Again, there’s nothing inherently wrong with wanting to find ways to accomplish that. But RFK Jr.’s insistence that pesticides are bad or a threat to our collective health is disingenuous and more of the same from his playbook.
