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Expert answers to 11 questions about Beyond Burgers, Impossible Whoppers and other plant-based meats

Bruce Friedrich is cofounder and executive director of The Good Food Institute (GFI), an international non-profit organization that .... is ...
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Impossible Foods touts eco-benefits of its GMO plant-based burger to win over skeptical consumers

Impossible Foods has claimed a spot on the menus of fast-food chains like Restaurant Brands International’s Burger King and White ...
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Burger King plans expansion of plant-based meat options following booming sales of GMO Impossible Burger

Burger King has been a pioneer among fast-food chains when it comes to offering plant-based meat alternatives. In August, it ...
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Time to regulate plant-based meat labels? Fewer than half of consumers know vegan ‘beef’ is animal free, survey shows

Fewer than half of consumers understand that "plant-based beef" is entirely vegan, according to a study from the National Cattlemen's ...
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41% of Americans have had plant-based meat, survey shows, and most will keep eating it

Forty-one percent of Americans report having personally tried a plant-based meat, with age being the biggest factor in whether they ...
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10 things you should know about Impossible Foods’ new GMO plant-based ‘pork’

Here comes the other faux white meat. Impossible Foods, the brand behind [2018's] Impossible Burger 2.0 craze, captivated the attention ...
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Plant-based ‘Impossible Sausage’ set to debut

Impossible Foods just announced a new product: pork. And thanks to the new fake pork, there’s also sausage. It’s not ...
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Judge blocks Arkansas law outlawing use of ‘meat’ to market plant-based burgers

Veggie burgers are safe for now after a federal judge temporarily blocked Arkansas legislation banning the use of meat-related terminology ...
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Viewpoint: Impossible and Beyond Burgers are delicious, but are they good for you?

The leading companies offering fake meat are mission-driven, with vegan roots. Any benefits to human health are icing on the ...
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Impossible Foods, Beyond Meat success spurs Chinese firms to develop plant-based meats

While China is no stranger to food using vegetarian ingredients to give a meat-like flavor, the buzz around Beyond Meat ...
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Meet the ‘flavorists’: Food chemists who make plant-based Beyond, Impossible burgers taste like ‘meat’

Marie Wright dips four long strips of paper, the kind you’d sniff a perfume sample from in Sephora, into bottles ...
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Proposed US law would require Beyond, Impossible Burgers to be labeled ‘imitation’ meat

A federal bill that would require plant-based and cell-cultured meat products to be labeled as ‘imitation’ meat has been welcomed ...
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Do GMO plant-based burgers violate FDA rules? Impossible Foods rebukes Center for Food Safety for ‘patently false’ claims

American consumers have eagerly embraced the plant-based Impossible Burger. Multiple fast food chains, including Burger King, Red Robin and White ...
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‘Big meat’ vs. scrappy startups: Nestlé, Tyson, Hormel roll out plant-based products to compete with Impossible, Beyond

Beyond Meat and Impossible Foods, scrappy start-ups that share a penchant for superlatives and a commitment to protecting the environment, ...
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Judge blocks Tofurky injunction of Missouri plant-based meat labeling restrictions

Turtle Island Foods, doing business as The Tofurky Company (“Tofurky”) which produces plant-based products, together with The Good Food Institute ...
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Food industry splinters on GMO labeling, plant-based products in scramble to meet changing consumer demands

The trillion-dollar food industry was once unified and used to getting its way in the Swamp through the collective might ...
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Viewpoint: Ideological rift brews in anti-GMO movement as Americans embrace Impossible Burger

Redrawn battle lines expose a growing ideological rift in a once-cohesive anti-GMO movement and appear to signal a shift in ...
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McDonald’s teams up with Beyond Meat to test plant-based burger in Canada

McDonald's is teaming up with Beyond Meat. On [September 26], the fast-food giant announced that it will partner with Beyond ...
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Plant-based meat competition heats up as GMO Impossible Burger makes grocery store debut

The Impossible Burger, a meat-free burger that’s previously only been available in restaurants, will be available to buy in grocery ...
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SeaWorld adds GMO Impossible Burger to its theme park menus as plant-based meat popularity soars

A handful of Central Florida theme parks are now adding a fierce veggie option. Today, SeaWorld Parks & Entertainment announced ...
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Viewpoint: Beef industry opposition to plant-based burgers about stifling competition—not consumer protection

There’s a speech war brewing in your supermarket’s meat section. On one side are the beef producers who are fed ...
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Alternative protein market gets competitive as startup Beyond Meat preps for IPO

Wall Street is going vegan. At some point in the next four weeks, Beyond Meat, a pioneering plant-based meat alternative ...
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Podcast: Will meat lovers embrace plant-based ‘Impossible’ burgers?

How do you convince a carnivore to eat a burger that doesn't have any meat? There are a few companies ...
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Key ‘non-GMO’ ingredient for next plant-based burger may come from algae

Triton Algae Innovations - a San Diego-based firm building a production platform for food proteins from algae - says it ...
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Video: ‘Impossible burger 2.0’ on the verge of matching real beef—will it change how we eat?

To many meat-eaters, the Impossible Burger is a rude idea. This plant-based beef substitute is designed to look like meat, ...
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Bacon—made of mushrooms? New plant-based meat on the horizon

Eben Bayer, cofounder and CEO of Ecovative, built his company making things out of mycelium, the root structure of a mushroom. He's ...